Selling a Theater as a Complete Room Can Help Ease Sticker Shock
“How much will this home theater cost, and what is included in this price?”
These questions sound familiar, right? I deal with them every day, even though, in my work, we don’t handle the construction, equipment sales, integration, or programming. Fortunately, an approach that I have been using seems to work very well for answering the “price” question without triggering sticker shock. > READ MORE
Excerpted from article published June 27, 2010 by Residential Systems magazine.